Entrepreneurship, Mindset, Online Business

How to Use Intuition in Business Strategy for Growth

November 17, 2025
By itssophiebiggerstaff.com

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How to Integrate Intuition into Your Business Strategy for More Aligned Success

The old-school hustle-and-grind approach just isn’t cutting it anymore. If you’re building an online business and craving more alignment, joy, and freedom, you’ve probably felt the pull towards something deeper. That something is your intution telling you you’re meant for more.

For so long, business strategy has been viewed as a purely logical, masculine-driven pursuit. But there’s a shift happening. More and more spiritual entrepreneurs are choosing to trust their intuition, listen to their energy, and design strategies that actually feel good to execute. If that’s you, know this – you’re not alone, and you’re not crazy for wanting more flow in your business.

Trusting Your Intuition In Business

Your intuition might just be your most powerful business tool – and the best part about that is – it’s free.

But most of us have been conditioned to ignore it. We’ve been taught to follow the rules, listen to the gurus, and stick to proven systems – even when they feel completely out of alignment.

But how many times have you known something in your gut, ignored it, and realised later that your intuition was right?

Being a spiritual entrepreneur means learning to trust that inner knowing again. It’s about tuning out the noise and tuning in. Start with:

Daily stillness (meditation, nature walks, breathwork)
Journaling your thoughts and intuitive nudges
Reflecting on past moments when your intuition guided you right

The more you reconnect with this part of yourself, the more your business strategy starts to feel easeful, expansive, and aligned with who you really are.

Want help creating a strategy that blends purpose with profit? Start by discovering your aligned business model and lifestyle you want to build using my Free Masterclass Find Your Freedom Model.

What Spirituality In Business Really Means

Let’s clear something up – spirituality in business isn’t about sage and singing bowls (unless that’s your vibe). It’s about energy, alignment, and trusting that you’re co-creating with something bigger than yourself – whether that’s the universe, your higher self, or divine guidance.

At its core, spirituality in business is:

Letting alignment lead your decisions, not fear
Releasing timelines and trusting divine timing
Knowing your worth is inherent, not tied to hustle or productivity
Letting your energy guide the way and building support structures around it

When you infuse your business strategy with spirituality, everything starts to shift. You attract soul-aligned clients. You create offers from a place of service, not scarcity. You stop forcing launches and start flowing with your seasons.

If this speaks to you, listen to this episode of The Remote CEO Life Podcast where my guest and I dive deep into energy, entrepreneurship, and creating freedom on your own terms.

Building A Business Strategy That Supports Your Spiritual Growth

You can build a profitable business that honours your spiritual path. These two things are not in conflict – they’re deeply connected. When your strategy aligns with your intuition and energy, it becomes sustainable.

Here’s what that looks like:

Crafting offers that light you up on a soul level
Ditching draining marketing tactics in favour of aligned, evergreen strategies like SEO and Pinterest
Setting income goals that feel expansive, not pressurising
Letting your intuition lead, and then backing it up with intentional structure and action

It’s not about “just manifesting” your business into reality, or grinding yourself into burnout. It’s about the blend. Vision + aligned action. Strategy + surrender.

Want to create an intuitive business foundation? My Free Masterclass Find Your Freedom Model guides you through building a soulful, scalable business from the inside out.

Let Go Of The "Rules" And Build Your Own Path

The most successful spiritual entrepreneurs aren’t the ones following cookie-cutter templates. They’re the ones who’ve trusted their intuition, broken the rules, and built businesses that feel as good as they look.

That could look like:

Ditching platforms that drain your energy and focusing on marketing that feels aligned (hello Pinterest + blogging)
Scrapping your old offers and starting fresh with something that lights you up
Moving away from traditional launches and building evergreen systems that support your flow

There are no rules. Just resonance. And you don’t need permission to do business your way.

Want help creating a strategy that blends purpose with profit? Start by discovering your aligned business model with my Freedom Seekers Quiz.

Using Your Intuition In Your Business

When you integrate spirituality, intuition, and soul-aligned energy into your business strategy, everything changes. You move from hustle to harmony. From chasing to attracting. From burnout to true, lasting freedom.

You don’t have to choose between strategy and spirituality. You get to have both, and create a business that nourishes you from the inside out.

👉 Take the next step:

Watch my Free Masterclass to see how your most aligned business and lifestyle could look.
Discover your aligned business model with the Freedom Seekers Quiz
Or join the Freedom Model Method if you’re ready to design a soulful business strategy that works with your energy, not against it.

Let’s build you a business that feels like freedom.

meet the writer

I'm Sophie

Online business coach, podcast host, mental health advocate, speaker, founder of TINAH, community builder, full-time digital nomad, and general trailblazing, rule breaker…

I tried to live a “normal” life: I spent 11+ years working my way up in the fashion industry, working for brands like Ralph Lauren and Burberry. I had the apartment in the city, I lived for going out at the weekends, spent money on designer bags and holidays – until I realized this lifestyle DID NOT FULFIL ME – I was waking up with anxiety every day – surviving, but definitely not thriving.

So I quit. I left my 9-to-5 behind to start an online business that supported the lifestyle I actually wanted. Now that looks like slow mornings, daily beach walks, co-working with like-minded entrepreneurs, yoga, meditation, and lots of social connections.

Since 2020, I’ve built multiple online business offers – from online business coaching and consulting to online courses, digital products, and a mental health marketplace – all while travelling the world and living life, and earning money on my own terms.

Now… I’m on a mission to help more people break free from lives that don’t feel good for them and create more freedom through starting and growing an online business.