How do you grow a product-based brand without pouring all your money into paid ads – especially when you’re juggling the challenges of ADHD, dyslexia, and doing it all solo?
In this episode, I’m chatting with Sian Louise, founder of the award-winning sustainable skincare brand OBVS Skincare. Sian shares the personal (and powerful) story behind starting her business, how she’s navigated entrepreneurship with both dyslexia and a recent ADHD diagnosis, and the exact challenges she’s facing as she prepares to take OBVS full-time.
We also explore how to market and grow your brand organically, especially when you don’t have a huge budget – and why clarity, storytelling, and smart strategy often beat out big ad spends.
What we cover in this episode:
- What it’s really like to run a business with ADHD & dyslexia
- Why lived experience often leads to the most impactful brands
- What to focus on when you want to grow without spending all your money on ads
- How to shift from side hustle to full-time business confidently
This is a must-listen for any founder feeling overwhelmed, unsure where to invest their time and energy – or simply looking for a reminder that slow, sustainable growth is still success.
✨ You can connect with Sian on Instagram @obvs_skincare
🛍️ Shop her beautiful products at obvs-skincare.co.uk
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The Freedom Method Podcast is for women on a journey to find freedom through online business. Whether you're in a 9-5 or you're already a female entrepreneur, but your business is feeling anything but free – this podcast helps you build an online business that works for you, not one you work for.
Hosted by Sophie Biggerstaff – online business coach, strategist, and founder of the Freedom Model Method.
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