In a world that typically influences us to follow a predetermined path and societal norms, TRUE success usually only comes to those who dare to create their own opportunities. Stepping off the beaten path can quite often be frowned upon by those who would never dare to do that, meaning entrepreneurs usually find they need to approach success slightly differently than the average person in a 9-5, and this typically requires you to step into an entrepreneurial mindset.

When I talk about true success, I am referring to your personal definition of it and NOT what success looks like on paper for society (ie: marriage, babies, the house, £100k a year salary, nice car, good job etc).

Success of course, looks different for everyone, but the good thing about success in entrepreneurship is that we get to define what it looks like for us and put measures in place to get it!

For some entrepreneurs, it usually means hitting a certain financial target in their business or creating a specific level of impact. For others, the measure of success might be waking up happy every day, or loving what you do, being able to work less and live more (this is my personal definition anyway, and why I help people build a business that works for the lifestyle they want to live).

The difference between those who achieve “success of paper” vs “true success” (aka their personal definition of success) is the person who is willing to take the risk to get it!

Your “dream business” won’t magically start itself – you must be willing to create it.

You won’t just wake up one day and be transported into living your “dream life”.

Nothing happens by chance!

The people (and entrepreneurs) who get what they want in life are the ones who are not afraid to break free from societal expectations, challenge their limiting beliefs, and take bold, intentional steps towards their vision. 

To do this, they have to adopt a growth focused entrepreneurial mindset!